Gerber will be the title sponsor for "Best of Cabela’s Outfitter Journal" on the 360 block on Versus for the 3rd quarter of 2007. Brunton will take over the title sponsor role for the 4th quarter. It’s a great opportunity to expose the brands to a combined 72 million households during the peak time for hunting t.v.
The "Best of" lineup includes:
July: Best of Alaska Hunting
August: Best of Whitetail Hunting
September: Best of Big Game Hunting
October: Best of BowHunting
November: Best of Upland Bird Hunting
December: Best of Waterfowl Hunting