Gerber GO Bag Makes a Big Entrance

The Gerber GO Bag made its debut on Black Friday, the busiest retail day of the year and the official kick-off to the holiday shopping season, and what a debut it was!  Call it a great idea, a fantastic mix of products, good timing or simply all of the above, but the GO Bag enjoyed an immediate media buzz online that frankly doesn't come along every day.

A few sample media posts below.  The tip of the iceberg we hope. Hats off to the team on this one!

Screen shot 2012-12-04 at 1.35.50 PM
Screen shot 2012-12-04 at 1.39.36 PM 
Screen shot 2012-12-04 at 1.41.55 PM